{"id":3958,"date":"2021-05-06T09:48:17","date_gmt":"2021-05-06T09:48:17","guid":{"rendered":"https:\/\/na-ramenima-divova.com\/?p=3958"},"modified":"2022-05-10T13:01:38","modified_gmt":"2022-05-10T13:01:38","slug":"komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize","status":"publish","type":"post","link":"https:\/\/equestris.hr\/eng\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/","title":{"rendered":"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3958\" class=\"elementor elementor-3958\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f753a7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f753a7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9ecee03\" data-id=\"9ecee03\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a4d20ea elementor-widget elementor-widget-heading\" data-id=\"a4d20ea\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e3eb8bb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e3eb8bb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-c3f6e97\" data-id=\"c3f6e97\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dd2c0d1 elementor-widget elementor-widget-text-editor\" data-id=\"dd2c0d1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Komunikaciju u svim vrstama organizacija mo\u017eemo podijeliti na dvije vrste: internu i eksternu. Eksterna komunikacija odnosi na sve vrste komunikacija prema javnosti, klijentima, korisnicima, industriji ili dionicima putem svih komunikacijskih kanala (web, e-mail, dru\u0161tvene mre\u017ee, dopisi, \u2026), dok interna komunikacija obuhva\u0107a sve komunikacijske sustave unutar organizacije \u2013 od najvi\u0161ih upravlja\u010dkih razina (CEO, direktori, voditelji odjela) do operativnih razina i svih ostalih zaposlenika.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ac8e11 elementor-widget elementor-widget-image\" data-id=\"2ac8e11\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1.jpg\" class=\"attachment-full size-full wp-image-3961\" alt=\"\" srcset=\"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1.jpg 768w, https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1-600x400.jpg 600w, https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1-300x200.jpg 300w, https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1-16x12.jpg 16w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d1438a elementor-widget elementor-widget-text-editor\" data-id=\"2d1438a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Interna i eksterna komunikacija me\u0111usobno su ovisne, poput yina i yanga ili reda i kaosa. Jedna bez druge ne funkcionira unutar sustava koji je neovisan, pravilno postavljen, uravnote\u017een, odr\u017eiv i uspje\u0161an. Zanemarivanjem jedne ili druge dolazi do premje\u0161tanja te\u017eine (a time i prioriteta) \u010dime se naru\u0161ava ravnote\u017ea koja je nu\u017ena kako bi organizacija uspje\u0161no funkcionirala.<\/p><blockquote><p><span style=\"color: #888b8d;\"><em><strong>Interna i eksterna komunikacija me\u0111usobno su ovisne, poput yina i yanga ili reda i kaosa.<\/strong><\/em><\/span><\/p><\/blockquote><p>Iako je eksterna komunikacija vidljiva i lak\u0161e se prati, kada se organizacija na\u0111e u kriznoj situaciji temeljni pokreta\u010d pozitivne promjene, no\u0161enja s incidentom i rje\u0161avanja krizne situacije je interna komunikacija koja kre\u0107e od vrha organizacije. Uloga direktora u bilo kakvom javnom incidentu je klju\u010dna. Tijekom i nakon krizne situacije o\u010di javnosti su uprte u njega. Direktor u svakom komunikacijskom, menad\u017eerskom, poslovnom i bilo kojem drugom relevantnom pogledu mora ostati smiren i razmi\u0161ljati logi\u010dki, biti svjestan i poimati \u0161iru perspektivu situacije, u\u010dinkovito upravljati timovima, razvijati nove i revidirati postoje\u0107e postavljene strategije, komunicirati u\u010dinkovito i postupati odlu\u010dno.<\/p><p><strong>ZA\u0160TO JE KOMUNIKACIJA \u201eVRHA\u201c NU\u017dNA ZA POST-KRIZNI USPJEH?<\/strong><\/p><p>U\u010dinkovita komunikacija unutar organizacije klju\u010d je posljednje faze no\u0161enja s krizom. Kada se kriza prebrodi, pogotovo ako je bila sna\u017eno medijski eksponirana, ona ostavlja traga na poslovanju, ali i na zaposlenicima. \u010cesto nakon posebno te\u0161kih kriznih situacija (prirodne katastrofe, bankroti i raspadi poslovanja) moral zaposlenika pada. Direktorova uloga u takvim je slu\u010dajevima preusmjeriti vlastite resurse i vrijeme osim u vra\u0107anje poslovanja, u postavljanje hijerarhije organizacije u \u201enovu normalu\u201c.<\/p><blockquote><p><span style=\"color: #888b8d;\"><em><strong>Direktor, kako bi zaposlenicima jasno prenio vlastitu viziju oporavka i daljnjeg razvoja, mora komunicirati jasno postavljena o\u010dekivanja \u2013 \u0161to to\u010dno o\u010dekuje od zaposlenika i kako \u0107e zaposlenikov rad pridonijeti ostvarenju zajedni\u010dkih ciljeva.<\/strong><\/em><\/span><\/p><\/blockquote><p>Motivacija zaposlenika te\u0161ko je i zahtjevno podru\u010dje, zato \u0161to svaki pojedinac posjeduje vlastite intrinzi\u010dne ili ekstrinzi\u010dne motive. Direktor, kako bi zaposlenicima jasno prenio vlastitu viziju oporavka i daljnjeg razvoja, mora komunicirati jasno postavljena o\u010dekivanja \u2013 \u0161to to\u010dno o\u010dekuje od zaposlenika i kako \u0107e zaposlenikov rad pridonijeti ostvarenju zajedni\u010dkih ciljeva. Pritom, direktor mora biti svjestan individualnosti svakog zaposlenika i pustiti ga da vlastitim trudom i na svoj na\u010din ponudi razna rje\u0161enja. Vezano uz to, zaposleniku se mora komunicirati va\u017enost njegove odgovornosti, ali jednako tako i prepustiti mu odgovornost obavljanja svojih poslovnih zadataka \u2013 time \u0107e zaposlenik htjeti pokazati maksimum svojih sposobnosti i sam sebe motivirati na daljnji rad. Motivacija zaposlenika ne smije biti samo intrinzi\u010dna, ve\u0107 je nu\u017eno da direktor komunicira zaposleniku svoje zadovoljstvo njegovim radom i da mu oda priznanje za izvrsno odra\u0111en posao. Daljnjem poticanju i njegovanju izvrsnih odnosa sa zaposlenicima direktor mo\u017ee pristupiti i tako da im pru\u017ei priliku za osobni rast i razvoj putem pla\u0107enih edukacija, saslu\u0161avanja i implementiranja prijedloga, ali i nov\u010danim nagradama za izvrsno odra\u0111ene kompleksne ili vremenski zahtjevne zadatke.<\/p><p>Sna\u017ean i mudar vo\u0111a slu\u0161a svoj tim, prilago\u0111ava se u ciljevima tako da maksimizira uspjehe svojih zaposlenika, dijeli svoje iskustvo s timom i kontinuirano radi na pobolj\u0161anju zaposlenika, poslovanja, komunikacije i svih ostalih procesa. Takav vo\u0111a nikada ne mora posezati za la\u017eno agresivnom komunikacijom, prijetnjama ili kaznama \u2013 savr\u0161enom dozom kontrolirane agresivnosti i asertivnosti, kao i pravilno usmjerenom \u010dvrsto\u0107om i jasno\u0107om svojih namjera on postaje neupitni autoritet. To ne zna\u010di da ga se slu\u0161a iz straha, niti da je po\u0161tovanje zaposlenika stekao terorom \u2013 pravog vo\u0111u po\u0161tuje se zato \u0161to je najbolji \u010dovjek za taj posao i zato \u0161to u svakom trenutku mo\u017ee priznati pogre\u0161ku i odmah po\u010deti raditi na njezinom ispravljanju. Jedino se takvim radom, uz takvog vo\u0111u i zaposlenika, poslovanje mo\u017ee ne samo oporaviti od kriznog perioda, ve\u0107 nastaviti poslovati s novim \u017earom.<\/p><blockquote><p><span style=\"color: #888b8d;\"><em><strong>Sna\u017ean i mudar vo\u0111a slu\u0161a svoj tim, prilago\u0111ava se u ciljevima tako da maksimizira uspjehe svojih zaposlenika, dijeli svoje iskustvo s timom i kontinuirano radi na pobolj\u0161anju zaposlenika, poslovanja, komunikacije i svih ostalih procesa.<\/strong><\/em><\/span><\/p><\/blockquote><p>Najbolji na\u010din no\u0161enja s posljedicama krize je daljnji, jo\u0161 usmjereniji i kvalitetniji rad. Stvaranje \u201enove normale\u201c ne mora biti navikavanje na novonastalu situaciju u kojoj je tr\u017ei\u0161te usporeno i \u201esvima je te\u0161ko\u201c; \u201enova normala\u201c, ako ju sami oblikujete i ne dopu\u0161tate da ju drugi stvaraju za Vas mo\u017ee biti najprofitabilnije razdoblje Va\u0161eg poslovanja. Klju\u010dni dionik u tom procesu mora biti direktor, jer njegova vizija tvrtke ona je koja oblikuje sve daljnje procese koje cjelokupno poslovanje prati.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c924401 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"c924401\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/equestris.hr\/eng\/o-nama\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-users\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">THE EQUESTRIS TEAM<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-897db2e elementor-widget elementor-widget-heading\" data-id=\"897db2e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">CONTACT US!<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63482b1 eael-gravity-form-button-custom elementor-widget elementor-widget-eael-gravity-form\" data-id=\"63482b1\" data-element_type=\"widget\" data-widget_type=\"eael-gravity-form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"eael-contact-form eael-gravity-form placeholder-hide eael-contact-form-align-left\">\n\t\t        <script>\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in Gravity Forms 3.1.\"),o(),0))},initializeOnLoaded:function(o){gform.callIfLoaded(o)||(document.addEventListener(\"gform_main_scripts_loaded\",()=>{gform.scriptsLoaded=!0,gform.callIfLoaded(o)}),document.addEventListener(\"gform\/theme\/scripts_loaded\",()=>{gform.themeScriptsLoaded=!0,gform.callIfLoaded(o)}),window.addEventListener(\"DOMContentLoaded\",()=>{gform.domLoaded=!0,gform.callIfLoaded(o)}))},hooks:{action:{},filter:{}},addAction:function(o,r,e,t){gform.addHook(\"action\",o,r,e,t)},addFilter:function(o,r,e,t){gform.addHook(\"filter\",o,r,e,t)},doAction:function(o){gform.doHook(\"action\",o,arguments)},applyFilters:function(o){return gform.doHook(\"filter\",o,arguments)},removeAction:function(o,r){gform.removeHook(\"action\",o,r)},removeFilter:function(o,r,e){gform.removeHook(\"filter\",o,r,e)},addHook:function(o,r,e,t,n){null==gform.hooks[o][r]&&(gform.hooks[o][r]=[]);var d=gform.hooks[o][r];null==n&&(n=r+\"_\"+d.length),gform.hooks[o][r].push({tag:n,callable:e,priority:t=null==t?10:t})},doHook:function(r,o,e){var t;if(e=Array.prototype.slice.call(e,1),null!=gform.hooks[r][o]&&((o=gform.hooks[r][o]).sort(function(o,r){return o.priority-r.priority}),o.forEach(function(o){\"function\"!=typeof(t=o.callable)&&(t=window[t]),\"action\"==r?t.apply(null,e):e[0]=t.apply(null,e)})),\"filter\"==r)return e[0]},removeHook:function(o,r,t,n){var e;null!=gform.hooks[o][r]&&(e=(e=gform.hooks[o][r]).filter(function(o,r,e){return!!(null!=n&&n!=o.tag||null!=t&&t!=o.priority)}),gform.hooks[o][r]=e)}});\n<\/script>\n\n                <div class='gf_browser_gecko gform_wrapper gform_legacy_markup_wrapper gform-theme--no-framework' data-form-theme='legacy' data-form-index='0' id='gform_wrapper_1' >\n                        <div class='gform_heading'>\n                            <p class='gform_description'><\/p>\n                        <\/div><form method='post' enctype='multipart\/form-data'  id='gform_1'  action='\/eng\/wp-json\/wp\/v2\/posts\/3958' data-formid='1' novalidate data-trp-original-action=\"\/eng\/wp-json\/wp\/v2\/posts\/3958\">\n                        <div class='gform-body gform_body'><ul id='gform_fields_1' class='gform_fields top_label form_sublabel_below description_below validation_below'><li id=\"field_1_1\" class=\"gfield gfield--type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_1_1'>First name:<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_1' id='input_1_1' type='text' value='' class='large'    placeholder='Ime' aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/li><li id=\"field_1_6\" class=\"gfield gfield--type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_1_6'>Last name:<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_6' id='input_1_6' type='text' value='' class='large'    placeholder='Prezime' aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/li><li id=\"field_1_4\" class=\"gfield gfield--type-email gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_1_4'>E-mail:<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_4' id='input_1_4' type='email' value='' class='large'   placeholder='E-mail' aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/li><li id=\"field_1_2\" class=\"gfield gfield--type-text field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_1_2'>Phone number:<\/label><div class='ginput_container ginput_container_text'><input name='input_2' id='input_1_2' type='text' value='' class='large'    placeholder='Phone number'  aria-invalid=\"false\"   \/><\/div><\/li><li id=\"field_1_3\" class=\"gfield gfield--type-textarea gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_1_3'>Message:<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_textarea'><textarea name='input_3' id='input_1_3' class='textarea medium'    placeholder='Poruka' aria-required=\"true\" aria-invalid=\"false\"   rows='10' cols='50'><\/textarea><\/div><\/li><li id=\"field_1_5\" class=\"gfield gfield--type-captcha field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_1_5'>CAPTCHA<\/label><div id='input_1_5' class='ginput_container ginput_recaptcha' data-sitekey='6LebiNEaAAAAAFBhctFGTRQjVDrBNa85T9agc37F'  data-theme='light' data-tabindex='0'  data-badge=''><\/div><\/li><li id=\"field_1_7\" class=\"gfield gfield--type-honeypot gform_validation_container field_sublabel_below gfield--has-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_1_7'>Email<\/label><div class='ginput_container'><input name='input_7' id='input_1_7' type='text' value='' autocomplete='new-password'\/><\/div><div class='gfield_description' id='gfield_description_1_7'>This field is for validation purposes and should be left unchanged.<\/div><\/li><\/ul><\/div>\n        <div class='gform-footer gform_footer top_label'> <input type='submit' id='gform_submit_button_1' class='gform_button button' onclick='gform.submission.handleButtonClick(this);' data-submission-type='submit' value='SEND'  \/> \n            <input type='hidden' class='gform_hidden' name='gform_submission_method' data-js='gform_submission_method_1' value='postback' \/>\n            <input type='hidden' class='gform_hidden' name='gform_theme' data-js='gform_theme_1' id='gform_theme_1' value='legacy' \/>\n            <input type='hidden' class='gform_hidden' name='gform_style_settings' data-js='gform_style_settings_1' id='gform_style_settings_1' value='' \/>\n            <input type='hidden' class='gform_hidden' name='is_submit_1' value='1' \/>\n            <input type='hidden' class='gform_hidden' name='gform_submit' value='1' \/>\n            \n            <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' \/>\n            <input type='hidden' class='gform_hidden' name='state_1' value='WyJbXSIsImFjZTFiNWVhMDA4OTMyNGU0YTVmYTI1Yzk2Nzg5OWI3Il0=' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_target_page_number_1' id='gform_target_page_number_1' value='0' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_source_page_number_1' id='gform_source_page_number_1' value='1' \/>\n            <input type='hidden' name='gform_field_values' value='' \/>\n            \n        <\/div>\n                        <input type=\"hidden\" name=\"trp-form-language\" value=\"eng\"\/><\/form>\n                        <\/div><script>\ngform.initializeOnLoaded( function() {gformInitSpinner( 1, 'https:\/\/equestris.hr\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery('#gform_ajax_frame_1').on('load',function(){var contents = jQuery(this).contents().find('*').html();var is_postback = contents.indexOf('GF_AJAX_POSTBACK') >= 0;if(!is_postback){return;}var form_content = jQuery(this).contents().find('#gform_wrapper_1');var is_confirmation = jQuery(this).contents().find('#gform_confirmation_wrapper_1').length > 0;var is_redirect = contents.indexOf('gformRedirect(){') >= 0;var is_form = form_content.length > 0 && ! is_redirect && ! is_confirmation;var mt = parseInt(jQuery('html').css('margin-top'), 10) + parseInt(jQuery('body').css('margin-top'), 10) + 100;if(is_form){jQuery('#gform_wrapper_1').html(form_content.html());if(form_content.hasClass('gform_validation_error')){jQuery('#gform_wrapper_1').addClass('gform_validation_error');} else {jQuery('#gform_wrapper_1').removeClass('gform_validation_error');}setTimeout( function() { \/* delay the scroll by 50 milliseconds to fix a bug in chrome *\/  }, 50 );if(window['gformInitDatepicker']) {gformInitDatepicker();}if(window['gformInitPriceFields']) {gformInitPriceFields();}var current_page = jQuery('#gform_source_page_number_1').val();gformInitSpinner( 1, 'https:\/\/equestris.hr\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery(document).trigger('gform_page_loaded', [1, current_page]);window['gf_submitting_1'] = false;}else if(!is_redirect){var confirmation_content = jQuery(this).contents().find('.GF_AJAX_POSTBACK').html();if(!confirmation_content){confirmation_content = contents;}jQuery('#gform_wrapper_1').replaceWith(confirmation_content);jQuery(document).trigger('gform_confirmation_loaded', [1]);window['gf_submitting_1'] = false;wp.a11y.speak(jQuery('#gform_confirmation_message_1').text());}else{jQuery('#gform_1').append(contents);if(window['gformRedirect']) {gformRedirect();}}jQuery(document).trigger(\"gform_pre_post_render\", [{ formId: \"1\", currentPage: \"current_page\", abort: function() { this.preventDefault(); } }]);                if (event && event.defaultPrevented) {                return;         }        const gformWrapperDiv = document.getElementById( \"gform_wrapper_1\" );        if ( gformWrapperDiv ) {            const visibilitySpan = document.createElement( \"span\" );            visibilitySpan.id = \"gform_visibility_test_1\";            gformWrapperDiv.insertAdjacentElement( \"afterend\", visibilitySpan );        }        const visibilityTestDiv = document.getElementById( \"gform_visibility_test_1\" );        let postRenderFired = false;                function triggerPostRender() {            if ( postRenderFired ) {                return;            }            postRenderFired = true;            gform.core.triggerPostRenderEvents( 1, current_page );            if ( visibilityTestDiv ) {                visibilityTestDiv.parentNode.removeChild( visibilityTestDiv );            }        }        function debounce( func, wait, immediate ) {            var timeout;            return function() {                var context = this, args = arguments;                var later = function() {                    timeout = null;                    if ( !immediate ) func.apply( context, args );                };                var callNow = immediate && !timeout;                clearTimeout( timeout );                timeout = setTimeout( later, wait );                if ( callNow ) func.apply( context, args );            };        }        const debouncedTriggerPostRender = debounce( function() {            triggerPostRender();        }, 200 );        if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) {            const observer = new MutationObserver( ( mutations ) => {                mutations.forEach( ( mutation ) => {                    if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) {                        debouncedTriggerPostRender();                        observer.disconnect();                    }                });            });            observer.observe( document.body, {                attributes: true,                childList: false,                subtree: true,                attributeFilter: [ 'style', 'class' ],            });        } else {            triggerPostRender();        }    } );} );\n<\/script>\n\t\t\t<\/div>\n            \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-792811e\" data-id=\"792811e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c01cc0f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c01cc0f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-798e4d6\" data-id=\"798e4d6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59f266c elementor-align-center elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"59f266c\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/equestris.hr\/eng\/equestris-blog\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">EQUESTRIS Blog<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca6d025 elementor-grid-eael-col-1 elementor-grid-tablet-eael-col-2 elementor-grid-mobile-eael-col-1 elementor-widget elementor-widget-eael-post-grid\" data-id=\"ca6d025\" data-element_type=\"widget\" data-settings=\"{&quot;eael_post_grid_columns&quot;:&quot;eael-col-1&quot;,&quot;eael_post_grid_columns_tablet&quot;:&quot;eael-col-2&quot;,&quot;eael_post_grid_columns_mobile&quot;:&quot;eael-col-1&quot;}\" data-widget_type=\"eael-post-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"eael-post-grid-ca6d025\" class=\"eael-post-grid-container\">\n            <div class=\"eael-post-grid eael-post-appender eael-post-appender-ca6d025 eael-post-grid-style-one\" data-layout-mode=\"grid\"><article class=\"eael-grid-post eael-post-grid-column\" data-id=\"7952\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h2 class=\"eael-entry-title\"><a\n                        class=\"eael-grid-post-link\"\n                        href=\"https:\/\/equestris.hr\/eng\/blog\/blog-top-8-trendova-u-komunikacijskoj-industriji-u-2022-godini\/\"\n                        title=\"[BLOG]  Top 8 trendova u komunikacijskoj industriji u 2022. godini\">[BLOG]  Top 8 trendova u komunikacijskoj industriji u 2022. godini<\/a><\/h2><\/header><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post eael-post-grid-column\" data-id=\"7754\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h2 class=\"eael-entry-title\"><a\n                        class=\"eael-grid-post-link\"\n                        href=\"https:\/\/equestris.hr\/eng\/blog\/kako-kreirati-strategiju-uspjeha-na-drustvenim-mrezama\/\"\n                        title=\"[BLOG] Kako kreirati strategiju uspjeha na dru\u0161tvenim mre\u017eama?\">[BLOG] Kako kreirati strategiju uspjeha na dru\u0161tvenim mre\u017eama?<\/a><\/h2><\/header><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post eael-post-grid-column\" data-id=\"3821\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h2 class=\"eael-entry-title\"><a\n                        class=\"eael-grid-post-link\"\n                        href=\"https:\/\/equestris.hr\/eng\/blog\/blog-optimizacija-interne-komunikacije-stvara-win-win-scenarije\/\"\n                        title=\"[BLOG] Optimizacija interne komunikacije stvara win-win scenarije\">[BLOG] Optimizacija interne komunikacije stvara win-win scenarije<\/a><\/h2><\/header><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post eael-post-grid-column\" data-id=\"3834\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h2 class=\"eael-entry-title\"><a\n                        class=\"eael-grid-post-link\"\n                        href=\"https:\/\/equestris.hr\/eng\/blog\/blog-optimizacijom-loyalty-programa-do-profitabilnog-poslovanja\/\"\n                        title=\"[BLOG] Optimizacijom Loyalty programa do profitabilnog poslovanja\">[BLOG] Optimizacijom Loyalty programa do profitabilnog poslovanja<\/a><\/h2><\/header><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post eael-post-grid-column\" data-id=\"3835\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h2 class=\"eael-entry-title\"><a\n                        class=\"eael-grid-post-link\"\n                        href=\"https:\/\/equestris.hr\/eng\/blog\/blog-kako-maksimalno-iskoristiti-marketinska-i-komunikacijska-ulaganja\/\"\n                        title=\"[BLOG] Kako maksimalno iskoristiti marketin\u0161ka i komunikacijska ulaganja?\">[BLOG] Kako maksimalno iskoristiti marketin\u0161ka i komunikacijska ulaganja?<\/a><\/h2><\/header><\/div><\/div>\n        <\/div>\n    <\/article><\/div>\n            <div class=\"clearfix\"><\/div>\n        <\/div>            <div class=\"eael-load-more-button-wrap eael-force-hide\">\n                <button class=\"eael-load-more-button\" id=\"eael-load-more-btn-ca6d025\" data-widget-id=\"ca6d025\" data-widget=\"ca6d025\" data-page-id=\"3958\" data-template=\"{&quot;dir&quot;:&quot;lite&quot;,&quot;file_name&quot;:&quot;default.php&quot;,&quot;name&quot;:&quot;Post-Grid&quot;}\" data-class=\"Essential_Addons_Elementor\\Elements\\Post_Grid\" data-layout=\"grid\" data-page=\"1\" data-args=\"orderby=date&amp;order=desc&amp;ignore_sticky_posts=1&amp;post_status=publish&amp;posts_per_page=5&amp;offset=0&amp;post_type=post&amp;tax_query%5B0%5D%5Btaxonomy%5D=category&amp;tax_query%5B0%5D%5Bfield%5D=term_id&amp;tax_query%5B0%5D%5Bterms%5D%5B0%5D=17&amp;tax_query%5Brelation%5D=AND\" data-max-page=\"5\">\n                    <span class=\"eael-btn-loader button__loader\"><\/span>\n                    <span class=\"eael_load_more_text\">Load More<\/span>\n                <\/button>\n            <\/div>\n            \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize Komunikaciju u svim vrstama organizacija mo\u017eemo podijeliti na dvije vrste: internu i eksternu. Eksterna komunikacija odnosi na sve vrste komunikacija prema javnosti, klijentima, korisnicima, industriji ili dionicima putem svih komunikacijskih kanala (web, e-mail, dru\u0161tvene mre\u017ee, dopisi, \u2026), dok interna komunikacija obuhva\u0107a sve komunikacijske sustave unutar [&hellip;]<\/p>","protected":false},"author":1,"featured_media":3961,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"no-sidebar","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[17],"tags":[],"class_list":["post-3958","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize - EQUESTRIS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/equestris.hr\/eng\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize - EQUESTRIS\" \/>\n<meta property=\"og:description\" content=\"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize Komunikaciju u svim vrstama organizacija mo\u017eemo podijeliti na dvije vrste: internu i eksternu. Eksterna komunikacija odnosi na sve vrste komunikacija prema javnosti, klijentima, korisnicima, industriji ili dionicima putem svih komunikacijskih kanala (web, e-mail, dru\u0161tvene mre\u017ee, dopisi, \u2026), dok interna komunikacija obuhva\u0107a sve komunikacijske sustave unutar [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/equestris.hr\/eng\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/\" \/>\n<meta property=\"og:site_name\" content=\"EQUESTRIS\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-06T09:48:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-10T13:01:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"adminluka\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"adminluka\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/\"},\"author\":{\"name\":\"adminluka\",\"@id\":\"https:\\\/\\\/equestris.hr\\\/#\\\/schema\\\/person\\\/f6bccce66a2d1b9cd2adbf4cc58d173e\"},\"headline\":\"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize\",\"datePublished\":\"2021-05-06T09:48:17+00:00\",\"dateModified\":\"2022-05-10T13:01:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/\"},\"wordCount\":941,\"publisher\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/equestris.hr\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/shutterstock_1733598017-min-768x512-1.jpg\",\"articleSection\":[\"blog\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/\",\"url\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/\",\"name\":\"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize - EQUESTRIS\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/equestris.hr\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/shutterstock_1733598017-min-768x512-1.jpg\",\"datePublished\":\"2021-05-06T09:48:17+00:00\",\"dateModified\":\"2022-05-10T13:01:38+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/#primaryimage\",\"url\":\"https:\\\/\\\/equestris.hr\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/shutterstock_1733598017-min-768x512-1.jpg\",\"contentUrl\":\"https:\\\/\\\/equestris.hr\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/shutterstock_1733598017-min-768x512-1.jpg\",\"width\":768,\"height\":512},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/equestris.hr\\\/blog\\\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/equestris.hr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/equestris.hr\\\/#website\",\"url\":\"https:\\\/\\\/equestris.hr\\\/\",\"name\":\"EQUESTRIS\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/equestris.hr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/equestris.hr\\\/#organization\",\"name\":\"EQUESTRIS\",\"url\":\"https:\\\/\\\/equestris.hr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/equestris.hr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/equestris.hr\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/cropped-eqestris-logo.png\",\"contentUrl\":\"https:\\\/\\\/equestris.hr\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/cropped-eqestris-logo.png\",\"width\":246,\"height\":100,\"caption\":\"EQUESTRIS\"},\"image\":{\"@id\":\"https:\\\/\\\/equestris.hr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/equestris.hr\\\/#\\\/schema\\\/person\\\/f6bccce66a2d1b9cd2adbf4cc58d173e\",\"name\":\"adminluka\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c026e50966d8a95766846e88c0981d0287cd2452ec938ed633a712a10e7cc959?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c026e50966d8a95766846e88c0981d0287cd2452ec938ed633a712a10e7cc959?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c026e50966d8a95766846e88c0981d0287cd2452ec938ed633a712a10e7cc959?s=96&d=mm&r=g\",\"caption\":\"adminluka\"},\"sameAs\":[\"https:\\\/\\\/equestris.hr\"],\"url\":\"https:\\\/\\\/equestris.hr\\\/eng\\\/author\\\/adminluka\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize - EQUESTRIS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/equestris.hr\/eng\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/","og_locale":"en_GB","og_type":"article","og_title":"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize - EQUESTRIS","og_description":"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize Komunikaciju u svim vrstama organizacija mo\u017eemo podijeliti na dvije vrste: internu i eksternu. Eksterna komunikacija odnosi na sve vrste komunikacija prema javnosti, klijentima, korisnicima, industriji ili dionicima putem svih komunikacijskih kanala (web, e-mail, dru\u0161tvene mre\u017ee, dopisi, \u2026), dok interna komunikacija obuhva\u0107a sve komunikacijske sustave unutar [&hellip;]","og_url":"https:\/\/equestris.hr\/eng\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/","og_site_name":"EQUESTRIS","article_published_time":"2021-05-06T09:48:17+00:00","article_modified_time":"2022-05-10T13:01:38+00:00","og_image":[{"width":768,"height":512,"url":"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1.jpg","type":"image\/jpeg"}],"author":"adminluka","twitter_card":"summary_large_image","twitter_misc":{"Written by":"adminluka","Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/#article","isPartOf":{"@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/"},"author":{"name":"adminluka","@id":"https:\/\/equestris.hr\/#\/schema\/person\/f6bccce66a2d1b9cd2adbf4cc58d173e"},"headline":"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize","datePublished":"2021-05-06T09:48:17+00:00","dateModified":"2022-05-10T13:01:38+00:00","mainEntityOfPage":{"@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/"},"wordCount":941,"publisher":{"@id":"https:\/\/equestris.hr\/#organization"},"image":{"@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/#primaryimage"},"thumbnailUrl":"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1.jpg","articleSection":["blog"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/","url":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/","name":"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize - EQUESTRIS","isPartOf":{"@id":"https:\/\/equestris.hr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/#primaryimage"},"image":{"@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/#primaryimage"},"thumbnailUrl":"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1.jpg","datePublished":"2021-05-06T09:48:17+00:00","dateModified":"2022-05-10T13:01:38+00:00","breadcrumb":{"@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/#primaryimage","url":"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1.jpg","contentUrl":"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/05\/shutterstock_1733598017-min-768x512-1.jpg","width":768,"height":512},{"@type":"BreadcrumbList","@id":"https:\/\/equestris.hr\/blog\/komunikacija-lidera-kljuc-je-uspjesnog-nosenja-s-posljedicama-krize\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/equestris.hr\/"},{"@type":"ListItem","position":2,"name":"[BLOG] Komunikacija lidera klju\u010d je uspje\u0161nog no\u0161enja s posljedicama krize"}]},{"@type":"WebSite","@id":"https:\/\/equestris.hr\/#website","url":"https:\/\/equestris.hr\/","name":"EQUESTRIS","description":"","publisher":{"@id":"https:\/\/equestris.hr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/equestris.hr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/equestris.hr\/#organization","name":"EQUESTRIS","url":"https:\/\/equestris.hr\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/equestris.hr\/#\/schema\/logo\/image\/","url":"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/04\/cropped-eqestris-logo.png","contentUrl":"https:\/\/equestris.hr\/wp-content\/uploads\/2021\/04\/cropped-eqestris-logo.png","width":246,"height":100,"caption":"EQUESTRIS"},"image":{"@id":"https:\/\/equestris.hr\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/equestris.hr\/#\/schema\/person\/f6bccce66a2d1b9cd2adbf4cc58d173e","name":"adminluka","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/c026e50966d8a95766846e88c0981d0287cd2452ec938ed633a712a10e7cc959?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c026e50966d8a95766846e88c0981d0287cd2452ec938ed633a712a10e7cc959?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c026e50966d8a95766846e88c0981d0287cd2452ec938ed633a712a10e7cc959?s=96&d=mm&r=g","caption":"adminluka"},"sameAs":["https:\/\/equestris.hr"],"url":"https:\/\/equestris.hr\/eng\/author\/adminluka\/"}]}},"_links":{"self":[{"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/posts\/3958","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/comments?post=3958"}],"version-history":[{"count":42,"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/posts\/3958\/revisions"}],"predecessor-version":[{"id":7889,"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/posts\/3958\/revisions\/7889"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/media\/3961"}],"wp:attachment":[{"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/media?parent=3958"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/categories?post=3958"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/equestris.hr\/eng\/wp-json\/wp\/v2\/tags?post=3958"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}